With the recent 20th anniversary celebrations of the Fall of the Berlin Wall, I went looking for articles to use. And I found a great one that had a unique business angle. You can find the article here:
http://postcards.blogs.fortune.cnn.com/2009/11/09/coca-colas-berlin-wall-blitz-lessons-in-leadership-20-years-later/
You can find the discussion activity here:
Coca-Cola and the Berlin Wall
Enjoy the lesson!
Cheers,
Maurice
www.voiceone.fi
Wednesday, November 11, 2009
Coca-Cola and the Fall of the Berlin Wall
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